Ice Cream Focus:
Frozen Dessert Profit Centers
Jim Hall, Jim Marmion and Wally Becker, Advanced Gourmet Equipment & Design

Time: 12:30 p.m. Sunday and Monday
Location: Frozen Dessert Theater

The pros from Advanced Gourmet will lead this eye-opening session on how to view core frozen dessert items such as ice cream cakes, novelties, smoothies and shakes as profit centers, not just menu mainstays. This is a must-see seminar for those who want to expand their margins in this category.